Alpha Industries and New Era are two iconic brands coming together to deliver an exclusive piece of headwear. This 59FIFTY fitted hat is not just a cap; it's a statement of bold individuality. From its high crown, structured fit, and sleek black colorway, this lid is designed for those who demand attention and know how to stunt. The detailed, raised Boston Celtics embroidery and Alpha Industries ribbon add an elevated, premium touch. With the Alpha Industries woven tag on the back, you're not just wearing a hat, you're rocking a piece of streetwear heritage.